In my transformative branding project for Vivint's "Home Court" space at the Utah Jazz arena, I seamlessly fused the worlds of home comfort and basketball excitement. The logo, inspired by the form of a basketball and court lines from the center court, serves as the visual anchor, embodying the synergy between home and the thrill of the game. Warm wood materials, echoing the aesthetics of both a home and a basketball court, were strategically incorporated, creating a harmonious and inviting atmosphere. The space boasts major stats of former Jazz players, offering a dynamic tribute to the team's legacy. With a night club ambiance, fans can immerse themselves in the basketball experience, check player stats, and engage in spirited NBA2K play, making "Home Court" a vibrant hub for the ultimate fan experience. Designed and built in collaboration with Struck Studio